Price match policies at Target, Best Buy and Walmart in 2026

Price matching is narrower than you may remember. As of November 2026, Best Buy is the only one of these three stores whose policy matches other retailers. Target and Walmart match their own prices. Everything below comes from each store's own policy page, read on November 8, 2026. Stores can change these terms, so check the page again before a big purchase.

Target: its own prices only

Target's price match guarantee covers Target's own prices: Target.com, the Target app, Target stores and Target Circle deals. It names no outside retailer. You can ask at the time of purchase or within 14 days after it.

• In a store, go to Guest Services with proof of the lower Target price. For an online order, use Target's online chat or call Guest Services at 1-800-591-3869.
• Show the price on your phone from Target.com, the app or the digital ad. A team member checks it. Screenshots and pictures aren't accepted.
• For a match after you bought the item, bring the receipt (paper or digital) or the packing slip.
• If the item is out of stock, you don't get a rain check.

Left out: clearance, closeout, liquidation, damaged, used and refurbished items; prices from typos; bundles, rebates, free items and pre-orders; contract phones and plans; and pharmacy, clinic and optical purchases. Target coupons, Circle Bonuses and gift card offers can't be combined with a match. For an in-store purchase, a lower price at a different Target store doesn't count. Matches to Target.com or app prices aren't offered in Alaska and Hawaii.

The holiday rule: for items bought from November 1, 2026, if Target's price drops on or before December 24, 2026, you can ask for the lower price. Target's holiday fact sheet, updated November 5, 2026, gives the same dates.

Best Buy: listed competitors, with a Thanksgiving week gap

Best Buy matches the current price of its Qualified Competitors at the time of sale. That list, dated May 11, 2025, has 19 names: Abt, Amazon, Apple, B&H Photo Video, BJ's Wholesale Club, BrandsMart USA, Costco, Crutchfield, Dick's Sporting Goods, Home Depot, Lowe's, Menards, Microcenter, Nebraska Furniture Mart, P.C. Richard, RC Willey, Sam's Club, Target and Walmart.

• The item must be the same brand, model number and color, new, and available right away to ship or pick up from the competitor.
• Items sold or shipped by third-party Marketplace sellers on those sites aren't matched.
• Best Buy's own clearance, refurbished, open-box and Marketplace items aren't eligible.
• Competitor offers that don't count include contract phones, delivery and installation prices, pre-orders, trade-ins, Black Friday pricing, financing, bundles, coupons, gift card offers and membership-only offers.
• A warehouse club price that needs a membership login is matched in a store only, from the live offer, not a screenshot.
• One match per identical item, per customer, at the time of purchase.

The gap that matters most: Best Buy excludes competitor prices from the Thursday before Thanksgiving through the Monday after. Thanksgiving is November 26, 2026, so that runs from November 19 through November 30, 2026.

Best Buy also matches its own lower price if it drops during your return and exchange period, and you can ask more than once. Over the holidays, most products bought between October 30 and December 31, 2026 can be matched to Best Buy's own lower price through January 15, 2027. That holiday guarantee doesn't cover competitor prices, and items left out of the holiday return period, such as contract phones, AppleCare+ plans and holiday decorations, are left out of it too. Online requests go through Best Buy chat or 1-888-237-8289.

Walmart: stores match Walmart.com, online matches nothing

Walmart's price match policy, last updated June 8, 2023 and still the version posted in November 2026, has two halves.

• In Walmart US stores, Walmart matches the price of the identical item advertised on Walmart.com. The item must be in stock on Walmart.com when you ask, and you tell the associate at checkout.
• Some matches need a supervisor's approval, quantities may be limited to one per customer, per item, per day, and the store manager on duty has the final say.
• On Walmart.com there's no price matching. The policy says "we do not offer any price matching for items offered on our website."
• Walmart's FAQ adds that it doesn't match an item you already bought on Walmart.com whose price later drops.

Walmart doesn't match competitors' online or store prices, Walmart.com prices tied to special events such as clearance or Black Friday deals, Marketplace or third-party seller prices, prices at other Walmart stores, or bundles, rebates, financing and percent-off ads without a set price. Matches for items sold on Walmart.com aren't offered in Alaska, Hawaii or Puerto Rico.

What this means for holiday shopping

• If you want a competitor's price, Best Buy is the only one of the three that matches one, and not from November 19 through November 30, 2026.
• Target's holiday guarantee covers a later drop in Target's own price through December 24, 2026.
• Best Buy covers a later drop in its own price through January 15, 2027 for most purchases made October 30 through December 31, 2026.
• At Walmart, a Walmart.com Black Friday price is a special event price, so stores won't match it.

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